Ikigai is a way of life, a way of being. It's giving importance to the little things, to the harmonious concept with the world and with yourself. Ikigai Beauty offers a line of products based on natural ingredients for clean and light cosmetics that marries the concept of less is more.
There are currently eight products: the Micellar water a fresh and practical product for removing make-up from the face, eyes and lips on a daily basis; the Cleanser clear cleansing gel; there Crystal Mask a mask that promotes epidermal renewal and is also excellent as a make-up base; Ikigai Elixir a 100% natural oil, ideal for the face, body and hair, composed of almond oil, rice oil and vitamin E. Hydra Cream e Hydra Serum for a hydration with a delicate and fresh touch; Filler Cream e Filler Serum designed to give softness and comfort to the skin.
The J-Beauty promoted by Ikigai is made up of small daily gestures, a skincare ritual to prevent the signs of aging. A routine that involves several steps, from cleansing to applying serum and cream. Ikigai studied three rituals: the Silky Routine Box, designed for younger skins, Harmony Routine Box, to rediscover the harmony of more mature skins and the Relax Routine Box, to enjoy moments of pure relaxation. Three boxes with a perfect combination of products to give and treat yourself.
Ikigai products have an average natural origin content of 98% and are made with four botanicals imported directly from Japan: Uji green tea, Japanese Matatabi kiwi, Eijitsu multiflora rose, Ume Japanese apricot. A dermatologically tested line and produced entirely in Italy with a plastic-free packaging that prefers satin glass and natural wood, with a specially designed fragrance, for a premium look and feel.
The brand, just a few months after its launch on the market, is already present in various Italian pharmacies and prestigious Relais; it has also already signed partnership agreements with companies which, in line with the philosophy and founding values of the brand, pay homage to their customers with Ikigai products. All products are available online on e-commerce.
