It is not surprising that the city of Ceresio was chosen as the location for this meeting.

Because the Ticino area, at the World Economic Forum-WEF which took place in Davos in the last week of May, underlined to the leaders of world finance the new vocation of the Italian-speaking macro region south of the Gotthard, now on the way to becoming hub of excellence for a variety of activities in the digital economy.

The MetaForum is organized by FinLantern , a Swiss company that over the last decade, under the leadership of CEO Riccardo Esposito, has managed to establish itself as one of the international protagonists in the field of economic conference activities.

Confirming the forecasts, the 2022 edition of the Lugano event sees the participation of some of the major professionals in the field of Blockchain, Crypto, Non Fungible Token-NFT; Gamification & Play-to-Earn, Decentralized Finance-DeFi, and Smart Contracts, the digital protocols underlying contractual relationships in digital form.

Sixty are the speakers listed in the program, twenty artists, twenty-four companies that contribute to sponsoring the event.

Media coverage is ensured by a dozen publications, including the publisher of this article, and is set to conquer the breaking news of social media.

Many of those present, of whom we unfortunately limit ourselves to mentioning only a few for reasons of space, are well-known faces to the experts: Alberto Maiorana, Head of Licensing of Sorare; John Crain, CEO and co-founder of SuperRare; Massimo Morini, Chief Economist Officer Algorand Foundation; Pavel Matveev, Wirex cofounder; the influencer Marco Montemagno; Marc Seal, of Sortium; David Princay, Head of France at Binance.

Among the artists who will animate the NFT section, the Lugano Metaforum lists names such as Fabio Rotella, Giovanni Motta, Emanuele Dascanio, Federico Clapis, Dangiuz, Bruno Cerasi, Matteo Mauro, Leo Caillard, Andrea Crespi, Andrea Chiampo, Marcello Baldari, Niro Perrone, Simon Dee, Fabio Giampietro, Skygolpe, Paulo Renftle, ​​and Cesare Catania.

The Lugano event is structured around a series of masterclasses and conferences, also accessible via live streaming, spanning the entire day. In addition to an exhibition area that allows participants to engage directly with exhibiting professionals and companies, MetaForum has planned to conclude its proceedings with a charity auction . This meeting, which will feature all the speakers, takes place during a gala dinner where attendees can not only examine the works created in NFT form but also discuss directly with the artists the creative process that led them to prefer digital tokens in their mode of expression.